Our Story

 

 

 

Where Heritage Meets Heart: The Myyra Story

Rooted in the Pink City of Jaipur since 2010, Myyra is more than just a textile house; we are a celebration of the human hand. Founded by Siddharth Chandra with a vision to revive the slow art of Hand Block Printing, we bridge the gap between ancient Indian craftsmanship and modern sustainable living.

Our Artistry In a world of mass production, Myyra stands for the unique. Every table cloth, quilt, and fabric yardage we create is rhythmically stamped by hand, using traditional wooden blocks. We believe that the slight imperfections in our prints are not flaws—they are the signatures of the artisans, telling a story that machines simply cannot replicate.

Empowering Women, One Print at a Time At the heart of Myyra is our workforce. We are proud to be a women-centric organization. By training and employing local women artisans, we provide not just livelihoods, but a platform for financial independence and artistic expression. When you choose Myyra, you aren't just buying home furnishings; you are supporting a community of women who pour their dedication into every stitch.

Ethical Quality While our heart is traditional, our quality control is modern. From rigorous fabric selection to precision stitching, we ensure our products meet global export standards. We blend our "infrastructural strength"—procurement, design, and testing—with ethical business practices to deliver products that are as durable as they are beautiful.

Welcome to Myyra. Conscious. Handcrafted. Yours.