Wholesale and Private Label
Wholesale and private label hand block printing from Jaipur.
Myyra has been making hand block printed organic textiles in Jaipur since 1999 — for retailers, hospitality brands, designer labels, and importers across thirty countries. Custom prints, organic cotton, women-led production, full export documentation.
If you are sourcing block-printed home linen, fabric by the yard, or private-label apparel, this is where to start a conversation.
What we make for partners
Hand block printed home linen
Bed linen, cushion covers, table linen, kitchen linen, quilts, dohars, curtains. Made from cotton, voile, slub cotton, cambric, sheeting, linen, linen blends, silk, silk blends. Available as finished SKUs or fully custom to a buyer's specs.
Custom hand block printing on running fabric
Bring an artwork or pick from the Myyra block library. Block carving is in-house. We print on organic cotton, voile, silk, linen — by the yard, by the bolt, or built into a finished garment.
Private-label production
Buyers' designs, buyers' label, our factory. Tech packs in, finished goods out, packed and documented for export. Eight pairs of hands typically touch each piece — block carver, dyer, printer, washer, ironing, cutter, stitcher, packer.
Digital printing on organic cotton
For pieces where block doesn't suit or volumes don't justify carving. Single digital printing machine on the ground floor. Sustainable Open Earth dye system.
Who we work with
Myyra is suited to buyers who value craft variation, can sample before bulk, and need a factory that runs export documentation cleanly.
- Established retailers and ecommerce brands sourcing differentiated home linen ranges.
- Hospitality buyers — boutique hotels, design-led resorts — needing custom block prints for guestroom and F&B textiles.
- Designer labels and ateliers — apparel, accessories, scarves — needing custom hand block printed fabric.
- Importers and distributors in USA, EU, Australia, Middle East, South Asia.
- Private label brands building a hand block printed line under their own label.
Markets currently served: USA, France and broader EU, Middle East, Australia, South Asia.
How a Myyra order runs
- Inquiry. Email or RFQ form. Tell us what you want to make, target quantity, target landed cost if known.
- Commercial discussion. Materials, finishes, blocks, lead time, pricing.
- Proforma invoice. Issued once specs and price are agreed.
- Advance payment. No order moves into production without it. Standard industry practice; protects both sides.
- Sampling. First-piece approval from the buyer before bulk starts. Approved samples are signed, dated, and kept on the production floor for reference.
- Production. Fabric procurement, block printing (or digital), washing, drying, stitching, finishing.
- QC. 100% inspection before packaging.
- Packaging and dispatch. SKU tagging, barcode labelling, polybag and carton packing. Full export documentation set issued — invoice, packing list, shipping bill, Certificate of Origin, LUT, BL/AWB, e-way bill.
A merchandiser is assigned to every order as the single point of contact through the run.
Sampling and minimums
Myyra does not publish a fixed MOQ. Order economics depend on fabric, block carving needs, finishing complexity, and run length. As a directional guide:
- Existing Myyra blocks, existing SKU shape: smaller pilot runs are workable.
- Custom block carving: typically batched against an order size that justifies the carving investment.
- Custom apparel or home linen specs: sampling first, bulk after first-piece approval.
The honest version: tell us what you want to make and we'll tell you what's possible. A quick email saves a lot of back-and-forth.
Capacity and lead times
The factory in Jaipur is a four-level building, roughly 70 ft x 40 ft per floor. Equipment includes:
- 4 hand block printing tables
- 1 digital printing machine
- 1 industrial washing machine
- 1 hydro extractor (removes ~80% moisture post-wash, before air-drying)
- 1 steaming chamber (Star Ager)
- 1 calendering machine
- 4 stitching machines + 2 overlock machines
- 1 cutting machine
- Steam boiler, compressor, color mixing machine
Capacity is flexible because the factory is craft-led, not assembly-line. Lead times depend on fabric availability, block carving (if custom), order size, design complexity, and weather — washing and drying are sun and humidity dependent during monsoon.
Indicative ranges (talk to the merchandiser for a firm date once your specs are in):
- Existing-SKU repeat orders: weeks, not months.
- Custom block, mid-sized run: factor in block carving + sampling + first-piece approval before bulk.
- Hospitality-scale custom run: plan a full sample cycle before committing to a launch date.
Certifications and compliance
- GOTS — world-first in 2012. Myyra (under the predecessor entity SkemaTex, since closed) was the world's first GOTS-certified producer of hand block printed textiles. Supply chain and factory operations remain GOTS-compliant. Annual certification is renewable on qualifying bulk orders.
- ISO. Quality management compliance.
- ZED (Zero Effect, Zero Defect). Lean production discipline.
- Export documentation. Full set issued for every shipment — invoice, packing list, shipping bill, Certificate of Origin, LUT, BL/AWB, e-way bill.
- GST registered. Indian tax compliance maintained for every transaction.
For buyers whose orders require active GOTS certification on the run, recertification is short-turnaround and is handled order-side rather than as a permanent overhead. Talk to Siddharth directly for that conversation.
The factory
The Jaipur facility runs across four levels. The basement holds raw fabric storage, QC, tailoring, thread cutting, and packaging. The ground floor is admin, the digital printing area, and finished-goods storage. The first floor is the next expansion asset — earmarked for stitching expansion, planning, QC, or a sampling and showroom space. The second floor is the craft heart: hand block printing tables, washing, drying, steaming, calendering, ironing, and color preparation.
The in-house textile production team is around seventeen people — printers, helpers, tailors, QC, washing, ironing, packing — coordinated by a merchandiser who runs operations day to day, alongside an accountant and direct founder oversight. At peak, the group draws on a broader workforce envelope of 40-50 core staff and 700-900 contract artisans across both the textile and the furniture sides of the business, with the majority women.
CCTV runs across production zones. Barcode printers, smartphones, and factory WiFi are already in place — production is moving onto a mobile-first, photo-and-scan operating layer.
A note from the founders
Madhu Chandra picked up a wooden block, dipped it in colour, and pressed it onto cotton in 1999. She had no business degree and no English. She had an eye. Twenty-seven years later, women she trained in her own village programs are still printing the cloth Myyra ships to thirty countries.
Her son Siddharth came home from a software career in 2009 to give that work a global voice — buyers in New York, Paris, Sydney, and Dubai handled directly, without middlemen. The company was formally registered in 2010. Most of the things that make a Myyra order go right — advance payments, sample sign-off discipline, full export documentation, a merchandiser-as-orchestrator workflow — exist because Madhu's craft and Siddharth's operations grew up together over twenty-plus years.
For a wholesale buyer, the version that matters is this: you are dealing direct with the people who own the factory.
Lookbook
The Myyra B2B lookbook covers the four production capabilities, the certifications, lead times, sampling protocol, and the contact route for an RFQ. Twelve pages, PDF.
Download the lookbook — enter your email
The download triggers a confirmation email and a follow-up from Siddharth within a working day.
Request a quote
Tell us what you want to make. Aim for:
- Product type (bed linen / cushion cover / running fabric / custom apparel / other)
- Indicative quantity
- Target landed cost or budget if known
- Target ship date if known
- Any reference images, tech pack, or artwork
Use the RFQ form below — or email siddharth.myyra@gmail.com directly.
A reply will land within one working day.
FAQ
What is Myyra's MOQ?
There isn't a fixed one. Smaller pilot runs are workable on existing blocks and SKU shapes. Custom block carving and bespoke specs are batched against a run size that makes the carving investment work. Email a brief and we'll tell you what's possible.
Is Myyra GOTS certified?
Myyra was the world's first GOTS-certified producer of hand block printed textiles in 2012, under the predecessor entity SkemaTex (now closed). Supply chain and factory operations remain GOTS-compliant. Annual cert is renewable on qualifying bulk orders — handled order-side as needed.
Can Myyra print our artwork on running fabric?
Yes. Block carving is in-house, so a buyer's artwork can be translated into a Myyra block and printed on cotton, voile, silk, linen, or linen blends.
Where does Myyra ship?
Anywhere with a working customs route. Current export markets include USA, France and broader EU, Middle East, Australia, and South Asia. Full export documentation issued per shipment.
How long does a custom order take?
Depends on block carving, sampling rounds, and run size. Repeat orders on existing SKUs move fastest. Custom runs require sampling and first-piece approval before bulk — assume a full sample cycle before fixing a launch date.
Who do we talk to for a quote?
Siddharth Chandra. Email siddharth.myyra@gmail.com or use the RFQ form above. Reply within one working day.